Talking at the Torfaen Start-Up Programme – Round Two!
Last week, I had the pleasure of speaking at the Torfaen Start-Up Programme, held at Croesyceiliog Community Education Centre, for the second time, sharing insights on one of my favourite topics: website design strategy and content.
As the founder of TwoFold, I spend my days creating custom Squarespace websites for businesses of all shapes and sizes. So, when I was invited back to talk about how to build a website that not only looks good but also works hard for your business, I jumped at the chance.
The programme, which supports new and growing businesses in Torfaen, brought together local entrepreneurs keen to learn how to make their websites work harder for them. My talk focused on website design strategy and content, covering what every business should include on their site to build trust with potential customers — from high-quality images and testimonials to clear calls to action.
I also highlighted the importance of SEO (Search Engine Optimisation) and shared practical tips on how businesses can boost their visibility online.
The session was highly interactive, with plenty of audience engagement. Attendees discussed their own websites, asked questions, and explored ideas for improving their online presence.
At TwoFold, we’re all about helping businesses grow with websites that are not only stunning to look at but also easy to manage and built with strategy at their core. If you’d like to learn more about how we can support your business online, get in touch — I’d love to chat.